---
title: Build your first Insight Hub
category: Share With Clients or Teams
slug: build-your-first-insight-hub
blurb: Create a Story Dashboard, add pages and charts, publish to a link, and optionally let clients explore selected data on their own.
order: 1
---

# Build your first Insight Hub

An **Insight Hub** is a published **Story Dashboard**—a branded, page-based story clients can open from a link after your readout. Instead of sending another static deck, you give stakeholders a focused place to revisit findings on their own schedule.

This guide walks through your first build from an existing analysis project. It combines steps from the dashboard and publishing docs already in the help center.

For what an Insight Hub is and why teams use one, see [What is an Insight Hub?](/help/frequently-asked-questions/insight-hub). For password, sharing, and client-facing options after publish, see [Share with clients](/help/guides/share-with-clients).

## Before you start

You need:

- A project with charts or tables you want to share
- A team plan if you are publishing password-protected hubs with unlimited viewers (see [How does AddMaple pricing work?](/help/frequently-asked-questions/how-does-addmaple-pricing-work))

## Step 1: Create a dashboard

Create a new dashboard from your analysis or from **My Collection**:

1. From a chart or table, open the save menu and choose **Add to Dashboard → New dashboard**
2. Or open **My Collection**, select items, then **Add to Dashboard → New dashboard**
3. Name the dashboard so the published link is easy to recognize (for example `Q1 Brand Tracker — Client Hub`)

See [Create a dashboard](/help/dashboard/create) and [Dashboards overview](/help/dashboard/overview).

## Step 2: Add your first page and story items

New dashboards start with one empty page.

1. Click **Add page** and name it (for example `Overview`)
2. Use **Actions → Add to Dashboard** to add **Text**, **Section**, **Call Out**, **Image**, or **Video** blocks
3. Add charts from analysis save flows or from **My Collection**

Start with one page and a simple layout. Add a short overview, then the charts that tell the core story.

See [Add items to a dashboard](/help/dashboard/add-items), [Arrange items](/help/dashboard/arrange-items), and [Pages](/help/dashboard/pages).

## Step 3: Arrange and style the layout

1. Drag items on the grid to resize and position them
2. Open the **Style Editor** (palette icon) to adjust colors and typography
3. Add your logo from the dashboard header if the client expects branded delivery

See [Dashboard styles](/help/dashboard/styles) and [Agency branding for client exports](/help/guides/client-branding-templates).

## Step 4: Add more pages (optional)

When the story grows beyond one screen:

1. Add pages for deep dives, appendices, or audience-specific cuts
2. Reorder page tabs by dragging

For several focused hubs from one study (for example one hub per client segment), see [Create mini-dashboards for client deliverables](/help/guides/mini-dashboards).

## Step 5: Publish and copy the link

1. Open your dashboard
2. Click **Actions → Manage Publishing**
3. Choose **Publish on AddMaple.com** (public) or **Publish with password** (private)
4. Click **Save Changes**
5. Copy the **Public Link** and send it to clients

Open the link in a private browser window to confirm it works before you share it.

See [Publish a dashboard](/help/dashboard/publish) and [Password protection](/help/dashboard/password).

## Step 6: Enable explorable data (optional)

If clients should filter or slice selected columns themselves:

1. Click **Actions → Manage Publishing**
2. Turn on **Data Explorable**
3. Select the columns to include
4. Click **Save Changes**

You must publish first. For the client experience, see [Client self-serve data slicing](/help/guides/client-data-slicing) and [Ask AI questions in a published Insight Hub](/help/guides/ai-questions-in-hubs).

## Related help

- [What is an Insight Hub?](/help/frequently-asked-questions/insight-hub)
- [Share with clients](/help/guides/share-with-clients)
- [Turn findings into client-ready outputs](/help/guides/turn-findings-into-client-ready-outputs)
- [Export charts to PowerPoint](/help/guides/powerpoint-export)