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How AddMaple Transforms Multilingual Event Research Analysis
Discover how a leading music events researcher analyzes feedback in multiple languages across 60+ European events, reducing analysis time and uncovering deeper insights.
I can just go on the tool and I treat it as a co-pilot. It doesn't matter the language, it will always find these topics. The bulk of this heavy lifting is done by AddMaple, which is super time-saving for me.
Luiza
Music Industry Research
Luiza is an insights professional with 10 years of experience in the music industry, specializing in analyzing customer feedback for major music events across Europe. Her work involves processing feedback from 60-70 international events, dealing with multiple languages and data formats to deliver actionable insights that improve event experiences.
The Challenge
The music events industry faced several critical challenges in feedback analysis:
- Managing feedback from 60-70 events across Europe, each with different approaches
- Processing responses in multiple languages (English, Dutch, German, Hungarian, French, Nordic languages)
- Dealing with diverse data formats (CSV, SPSS) and inconsistent structures
- Time-consuming manual translation of responses and headers
- Complex analysis of open-ended responses across different languages
- Handling artist name variations and misspellings in feedback
The Solution
AddMaple provided a comprehensive solution for multilingual event analysis:
- AI-powered theme identification across multiple languages
- Automated correlation analysis between satisfaction scores and specific factors
- Flexible theme management with ability to add custom topics
- Verification system for AI-tagged responses
- Smart artist name recognition despite spelling variations
- Automated dashboard creation for basic scores and metrics
Results & Impact
See how multilingual event feedback analysis was transformed across 60+ European music events
Automated report generation for analyzing 60+ international music events
→Rapid Data Analysis
- Successfully processes feedback from 60+ international events
- Handles responses in 7+ different languages simultaneously
- Identifies trends accurately even with language variations and slang
- Enables more frequent data collection due to faster processing
I can just go on the tool and I treat it as a co-pilot. It doesn't matter the language, it will always find these topics. The bulk of this heavy lifting is done by AddMaple, which is super time-saving for me.
Luiza
Music Industry Research
→AI-Powered Insights
- Automatically identifies top 10-15 improvement areas per event
- Accurately tags themes even without exact keyword matches
- Saves significant time on basic reporting and charting
- Allows more focus on hypothesis creation and insight generation
Multilingual theme identification across various languages without translation
Not only does it help me with the speed, but it also avoids me making assumptions and mistakes, especially with open-ended responses in different languages. It's really nice to be able to take feedback in any language and give it the importance it deserves.
Luiza
Music Industry Research